NYX Professional Make-Up

Duck Plump Launch at Boots

Brief:

Create a bold and visually disruptive retail experience across three Boots Beauty Live event spaces to celebrate the launch of the ne NYX Duck Plump plumping lip gloss.

Solution:

To create huge stand out in-store we had large oversized duck lip plump 3D props made to form the main stand attractor feature of the stand. The remaining space was floor, walls and furniture all featured the fun brand graphics to totally own the retail space and make this an unmissable in-store promotion for the brand.