FENTY HAIR
MANE STREET ROADSHOW
Brief:
To celebrate the high-profile launch of Fenty Hair in the UK and Selfridges, the brand was looking for a playful experiential execution that could offer hair care experiences and retail adjacent to Selfridges stores.
Solution:
The stand design created multiple engagement points for to accommodate lots of conversations between excited customers and Fenty Hair brand ambassadors. Product VM was also a key focus for customers to be able explore the new product range and drive retail sales.
YOU MAY LIKE THESE
Marc Jacobs
Mirror Box Pop-Up
Vieve
Vieve-stream Roadshow
